[Dubai, UAE, 1 December 2008] Cravia, the parent company of Cinnabon, Seattle’s Best Coffee, Zaatar w Zeit and Roadster diner, has announced major sales increases & profit achievements on 2007, at its special 2009 kick-off event.

CEO, Walid Hajj, said that as a result of Cravia’s strategic focus on partnering only with the best brands, excellent customer service and high quality products, the company’s size nearly doubled from 20 stores in 2007 to 38 outlets across the UAE today.

He added that, “while many companies are feeling the challenges of economic hardship during the financial crisis, Cravia has concrete plans in place for further expansions in 2009”.